If yes, consider my zero-risk offer.
With 30+ years in direct response, I've crafted winning copy for countless companies and worked with industry giants like Jay Abraham, Ted Nicholas and Clayton Makepeace.
My proposition: Allow me to develop a test email campaign for your client, at no upfront cost. Should it deliver results, you pay for the campaign and consider hiring me to create additional campaigns.
In today's digital landscape, email continues to be a powerhouse, boasting a remarkable ROI of $36 for every $1 spent. With over 4 billion daily email users globally, it stands as the communication method of choice for many.
For media buyers and fractional CMOs, understanding the intricacies of email marketing is crucial.
My data-driven approach to copywriting and insight into selling psychology - allows for personalized and persuasive email copy - with unique appeals, hooks, and offer bonuses that motivate customers to take action.
Email campaigns are ideally suited for clients such as information publishers and course creators, who often struggle with creating email marketing on an ongoing basis.
And ensuring your clients maintain more frequent contact with their prospects – demonstrating how they can solve their problems – leads to more paying customers – additional and higher-value purchases – and ultimately, higher ROIs.
Precisely what they are looking for from their media buyer or fractional CMO.
The process is straight-forward ...
You provide me with the sales material - landing page, VSL, sales page - for the the offer, product or service in question.
Along with any customer case studies and testimonials.
I take it from there ...
My process includes research on your client’s target audience and the problem they seek to solve.
Plus research on their product and alternatives that claim to solve the same problem.
I create compelling email copy that resonates with your client’s target audience. A full email series ...
... and deliver it to you along with a summary of the campaign strategy, and the appeals, hooks and proposed bonus offers that make the campaign more enticing.
You will receive your full email campaign in one week from the time you give the green light and I receive your sales materials.
In the rare circumstance that the campaign doesn't deliver results you and your are ecstatic with, I will do additional deep dive research and rewrite the campaign, at no charge.
My email copywriting process comes from 30+ years in direct response marketing ...
... plus working directly with many true masters of marketing and copywriting such as Jay Abraham, Ted Nicholas and Clayton Makepeace ...
... who jointly are responsible for generating tens of billions in new sales and revenues.
This is the same process used by a leading direct response business that generate over $1 billion in revenues each year, the majority of which comes from email.
Clients I've worked with in the past include information publishers, course creators, and SaaS sellers, along with many others.
World renown copywriter Gary Bencivenga states:
"Kelvin's copy breathes fire, crackles with energy, radiates a contagious passion for whatever he sells. After 30 years as a direct marketer and copywriter, he has a knack for knowing exactly what to say to trigger out-sized advertising response."
And legendary copywriter Clayton Makepeace commented:
"Kelvin creates kick-butt acquisition campaigns - he has also mastered the art and science of creating persuasive sales copy. If you get the chance to work with him, he'll knock it out of the park for you..."